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Every social media cocktail needs a beer chaser.
By now you’ve probably been bombarded with enough posts elsewhere on Google Plus, so you’ll be glad to know this isn’t one more of them. Because what I’m writing about has wider implications than just...
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There’s A Brand Waiting For You In Your Office.
A new Accenture survey of global marketers yielded some results that at first, may not seem that extraordinary. Among them, marketers said the three most important business issues were improving...
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Going In-House Isn’t Always The Cost-Cutting Move You Think.
I recently got into an argument with another agency owner who seems to believe that cutting costs and doing great creative work can’t share the same place in a marketer’s mind. He felt that Chief...
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